Stop flat lining: Boost your ROI with closed-loop marketing
Picture your marketing ROI as a flat, straight line moving slowly forward but never up.
Now picture it with a loop that circles back, makes improvements, and changes the flat line to one that slopes upward. And every time you add a loop, your line slopes a little more upward and moves a little faster.
That’s the difference closed-loop marketing makes.
Boosting your marketing ROI with a closed-loop process requires both great data and great analysis, however. That’s why it also requires AGR. We provide:
- Superior data lists
- Expert analytical skills
- A collaborative approach
- Proven solution for leveraging marketing budgets
If your company is like most, you’re understaffed. Hire us instead. AGR provides data and analytic expertise you couldn’t afford even if you did have the budget for another employee.
AGR is a consulting firm powered by two hands-on consultants. With experiences ranging from database to multi-channel marketing, our partnership is the perfect culmination of data assets and diagnostic know-how. Time and time again, we prove our closed-loop solution accelerates our clients’ marketing.
Stephen Harwick
CEO, Co-founder
Stephen is an expert in multi-channel marketing programs with over 25 years of experience in direct mail, literature fulfillment, email and database marketing (CRM). From those years of designing database marketing, programming and list development programs, he continues to improve clients' ROIs in several verticals, including travel and retail. As a previous owner of mid-sized specialty companies in Delaware and Florida, Stephen brings his vast experience and unique perspective to creating closed-loop solutions for AGR clients.
Dave Cramer
Director of Analytics, Co-founder
Dave has over 25 years of experience providing research, marketing and database services. He developed marketing programs for Acxiom from 1983 to 1987. His next assignment was as Director of Operations for Sygnis Research in 1987. In the 1990s, Dave held management positions with Donnelley Marketing and served as Director of Analytics for the R.L. Polk Company. From 2000 to 2006, he managed data relationships for Acxiom including sourcing data for Acxiom's first consumer email marketing database. He is a graduate of Oklahoma State University with an MS in Communications Research and a BA in Radio, Television and Film.
Find out more about putting Stephen and Dave’s experience to work for your marketing team. Schedule a discovery call today!
